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NestleTech adoption

Next in Media discusses Nestle: tech adoption

Source

Next in MediaOct 13, 2026

Next in Media

Nestlé & CreativeX Reveal Creator Ad Effectiveness

What was said

Nestle has a partner, which again, Daniele can speak more to called Creator IQ, which is their hub for a lot of, you know, finding creators and activating creators. So Nestle pushed us to actually integrate with CreatorIQ, such that all new creator content that's being produced can also run through CreativeX before media dollars are put behind it

next-in-media.simplecast.com/episodes/nestle-creativex-reveal-creator...Read the full source

Quotes from the episode

  • “Nestle has a partner, which again, Daniele can speak more to called Creator IQ, which is their hub for a lot of, you know, finding creators and activating creators. So Nestle pushed us to actually integrate with CreatorIQ, such that all new creator content that's being produced can also run through CreativeX before media dollars are put behind it”

    Anastasia LengNext in MediaView

Extracted by Autobound

From the Signal API record
Signal
Tech adoption

What this signalsWhat leaders say on podcasts often shows their current priorities.

Podcast
Next in Media
Speaker
Anastasia Leng
Speaker role
Counterparty
Event date
Oct 2026

The full record

From the Signal API record

People

  • Anastasia LengSpeaker (counterparty)

Details

Timing
Ongoing state
Recorded at estimate
2026-10

Extraction

Detected
Oct 18, 2026
signal_type
podcast-company
signal_subtype
techAdoption

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The API returns more than this page shows

This page shows a preview. The full podcast-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/d59f8c7b-a7e6-548c-9dca-61ae0f68bc24 returns this record as JSON. POST /v1/companies/enrich returns every signal for nestle.com.

{
  "signal_id": "d59f8c7b-a7e6-548c-9dca-61ae0f68bc24",
  "signal_type": "podcast-company",
  "signal_subtype": "techAdoption",
  "detected_at": "2026-10-18T16:01:05+00:00",
  "company": {
    "name": "Nestle",
    "domain": "nestle.com"
  },
  "data": {
    "is_ad": false,
    "quotes": [
      "Nestle has a partner, which again, Daniele can speak more to called Creator IQ, which is their hub for a lot of, you know, finding creators and activating creators. So Nestle pushed us to actually integrate with CreatorIQ, such that all new creator content that's being produced can also run through CreativeX before media dollars are put behind it"
    ],
    "timing": "ongoing_state",
    "speaker": "Anastasia Leng",
    "evidence": "Nestle has a partner, which again, Daniele can speak more to called Creator IQ, which is their hub for a lot of, you know, finding creators and activating creators. So Nestle pushed us to actually integrate with CreatorIQ, such that all new creator content that's being produced can also run through CreativeX before media dollars are put behind it",
    "headline": "Nestlé · techAdoption · ongoing_state (2026-10)",
    "episode_id": "61665283407",
    "event_date": "2026-10",
    "episode_url": "https://next-in-media.simplecast.com/episodes/nestle-creativex-reveal-creator-ad-effectiveness-5HqQ88ZN",
    "podcast_name": "Next in Media",
    "published_at": "2026-10-13",
    "episode_title": "Nestlé & CreativeX Reveal Creator Ad Effectiveness",
    "date_confidence": "inferred",
    "speaker_relation": "counterparty",
    "transcript_source": "transcript",
    "recorded_at_estimate": "2026-10"
  }
}

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