petsmart.com received 16M monthly visits with traffic from 5 countries.

{
  "signal_id": "28fd9e61-1ab5-4285-aef4-798b0d1f9413",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:16:20.403+00:00",
  "company": {
    "name": "PetSmart",
    "domain": "petsmart.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "petsmart.com received 16M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 15637845,
      "2026-07-01": 16937438,
      "2026-08-01": 15595728
    },
    "category": "pets_and_animals/pet_food_and_supplies",
    "relevance": 26.9,
    "ai_traffic": {
      "total_visits": 69449,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 96.849
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 3.151
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.449,
      "pages_per_visit": 4.131,
      "avg_visit_duration_seconds": 227
    },
    "global_rank": 3076,
    "mail_visits": 1278850,
    "country_rank": 630,
    "top_keywords": [
      {
        "cpc": 0.57,
        "name": "petsmart",
        "volume": 604950,
        "estimated_value": 782090
      },
      {
        "cpc": 1.05,
        "name": "chewy",
        "volume": 957770,
        "estimated_value": 355930
      },
      {
        "cpc": 0.57,
        "name": "pet smart",
        "volume": 53480,
        "estimated_value": 69060
      },
      {
        "cpc": 0.48,
        "name": "petco",
        "volume": 481970,
        "estimated_value": 61700
      },
      {
        "cpc": 0.51,
        "name": "petsmart careers",
        "volume": 15720,
        "estimated_value": 20120
      }
    ],
    "traffic_band": "major",
    "category_rank": 3,
    "direct_visits": 3618209,
    "search_visits": 6799737,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 374297,
    "top_countries": {
      "CA": 0.014,
      "NL": 0.001,
      "NO": 0.002,
      "PR": 0.004,
      "US": 0.958
    },
    "website_title": "Pet Supplies, Accessories, and Pet Food - Pet Stores | PetSmart",
    "brand_strength": "moderate",
    "change_3mo_pct": -0.3,
    "change_mom_pct": -7.9,
    "referral_visits": 764191,
    "traffic_sources": {
      "mail": 0.082,
      "paid": 0,
      "direct": 0.232,
      "search": 0.436,
      "social": 0.024,
      "referral": 0.049
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~69,449 visits). Top: chatgpt.com (97%), gemini.google.com (3%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "PetSmart pet stores offer quality pet products, pet food, and accessories. Find pet service locations for pet grooming, dog training, and boarding.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 69,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 23% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 69: Engagement 71/100 (25%), Volume 100/100 (20%), Brand 46/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~374,297 visits).",
    "engagement_quality_score": 71,
    "geo_concentration_detail": "Highly concentrated traffic: US (96%), CA (1%), PR (0%).",
    "referral_strength_detail": "Weak referral strength at 5% of traffic (~764,191 visits).",
    "search_dependency_detail": "Moderate search dependency at 44% of total traffic.",
    "engagement_quality_detail": "High engagement (71/100) with 45% bounce rate, 4.1 pages per visit, and 227-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/28fd9e61-1ab5-4285-aef4-798b0d1f9413 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"petsmart.com","limit":20}'