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Philip Morris10-Q: Supply chain disruption

Heavy counterfeiting of Marlboro and smoke-free products is impacting revenue and brand reputation.

What happened

The company identifies its flagship Marlboro brand as the most heavily counterfeited internationally, leading to revenue loss and reputational damage for its new smoke-free products.

Source

SEC EDGARJul 24, 2026

Quarterly report (Form 10-Q)

Philip Morris 10-Q

Filing excerpt

We believe that Marlboro is the most heavily counterfeited international cigarette brand, although we cannot quantify the revenues we lose as a result of this activity.

sec.gov/Archives/edgar/data/1413329/000162828026049493/pm-20260630.htmRead the full source

Other signals in this filing (11)

Extracted by Autobound

From the Signal API record
Signal
10-Q: Supply chain disruption

What this signalsFilings often name leadership changes, deals and spending plans.

Fiscal year end
06/30
Filed
Jul 24, 2026

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The full record

From the Signal API record

Details

CIK
1413329
Accession number
0001628280-26-049493
Filing year
2026
Fiscal year
0
Why it matters
Supply chain tools urgently needed
Signal category
Operations

Extraction

Confidence
High
Relevance
80%
Sentiment
Negative
Detected
Jul 28, 2026
signal_type
sec-10q
signal_subtype
supplyChainDisruption

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This page shows a preview. The full sec-10q record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/7136361f-8418-40fd-9d03-6014975b746b returns this record as JSON. POST /v1/companies/enrich returns every signal for pmi.com.

{
  "signal_id": "7136361f-8418-40fd-9d03-6014975b746b",
  "signal_type": "sec-10q",
  "signal_subtype": "supplyChainDisruption",
  "detected_at": "2026-07-28T07:03:54.861+00:00",
  "company": {
    "name": "Philip Morris",
    "domain": "pmi.com"
  },
  "data": {
    "detail": "The company identifies its flagship Marlboro brand as the most heavily counterfeited internationally, leading to revenue loss and reputational damage for its new smoke-free products. This creates a clear need for brand protection, anti-counterfeiting, and supply chain traceability technologies.",
    "summary": "Heavy counterfeiting of Marlboro and smoke-free products is impacting revenue and brand reputation.",
    "excerpts": "We believe that Marlboro is the most heavily counterfeited international cigarette brand, although we cannot quantify the revenues we lose as a result of this activity.",
    "relevance": 0.8,
    "sentiment": "negative",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1413329/000162828026049493/pm-20260630.htm",
    "filing_date": "2026-07-24",
    "filing_year": 2026,
    "fiscal_year": 0,
    "fiscal_year_end": "06/30",
    "sales_relevance": "Supply chain tools urgently needed",
    "signal_category": "operations"
  }
}

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