Pinterest explicitly identifies major tech players like Amazon, Meta (Facebook, Instagram), Google (YouTube), OpenAI (ChatGPT), and TikTok as primary competitors for user attention, ad revenue, and talent. This intense competitive landscape creates pressure to innovate and differentiate its platform.
Filing excerpt
Competitors such as Amazon, Meta (including Facebook, Instagram, Threads and MetaAI), Google (including Gemini, Lens and YouTube), OpenAI (including ChatGPT), Snap, Reddit, TikTok and X, many of which are larger and have significantly greater financial and human resources, offer users engaging content and commerce opportunities through similar technology or products to ours.
What this signalsFilings often name leadership changes, deals and spending plans.
Technologies
Competitors
sec-10kcompetitorNamedGet every 10-K signal for Pinterest and the companies you sell to, in the tools you already use.
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This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/4305de7e-d4b0-48fc-a435-d4d03a219e4a returns this record as JSON. POST /v1/companies/enrich returns every signal for pinterest.com.
{
"signal_id": "4305de7e-d4b0-48fc-a435-d4d03a219e4a",
"signal_type": "sec-10k",
"signal_subtype": "competitorNamed",
"detected_at": "2026-02-17T06:34:28.255+00:00",
"company": {
"name": "Pinterest",
"domain": "pinterest.com"
},
"data": {
"detail": "Pinterest explicitly identifies major tech players like Amazon, Meta (Facebook, Instagram), Google (YouTube), OpenAI (ChatGPT), and TikTok as primary competitors for user attention, ad revenue, and talent. This intense competitive landscape creates pressure to innovate and differentiate its platform.",
"summary": "Pinterest names Amazon, Meta, Google, OpenAI, and TikTok as key competitors",
"excerpts": "Competitors such as Amazon, Meta (including Facebook, Instagram, Threads and MetaAI), Google (including Gemini, Lens and YouTube), OpenAI (including ChatGPT), Snap, Reddit, TikTok and X, many of which are larger and have significantly greater financial and human resources, offer users engaging content and commerce opportunities through similar technology or products to ours.",
"relevance": 0.9,
"sentiment": "negative",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/1506293/000150629326000021/pins-20251231.htm",
"filing_date": "2026-02-12",
"filing_year": 2026,
"fiscal_year_end": "12/31",
"sales_relevance": "Competitive intelligence",
"signal_category": "market",
"competitors_mentioned": [
"Amazon",
"Meta",
"Facebook",
"Instagram",
"Threads",
"MetaAI",
"Google",
"Gemini"
],
"technologies_mentioned": [
"AI"
]
}
}
curl https://signals.autobound.ai/v1/signals/4305de7e-d4b0-48fc-a435-d4d03a219e4a \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"pinterest.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.