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Red BullPatent grant

Red Bull was granted a patent for package authenticity checking.

What happened

In August 2026 Red Bull patented a product-verification system for packaging, used at points where goods are inspected to identify counterfeit products.

Source

patents.google.comAug 25, 2026

US patent US12718600

System for checking the authenticity of products

Abstract

A system for checking the authenticity of a product, according to which the product is provided with an identification, the information of which is read out by a detector and is transmitted to a database via an information network and is compared with information stored there, wherein a decision regarding the authenticity or inauthenticity of the product is generated as a result of the comparison and the result of this decision is signaled at the location of the product. The product is a packaged foodstuff and the detector is arranged in a refrigerator in which the product is placed. The invention also relates to a system for optically identifying from above products on a transparent shelf surface.

patents.google.com/patent/US12718600Read the full source

Extracted by Autobound

From the Signal API record
Signal
Patent grant

What this signalsA new patent often shows where a company is putting its R&D budget.

Grant date
Aug 25, 2026
Inventors
4
Tech area
computer vision
Patent number
US12718600

The full record

From the Signal API record

People

  • Hermann SonnleitnerInventor
  • Josef NachbagauerInventor
  • Roland ConcinInventor
  • Harald MayrhuberInventor

Details

Primary CPC class
G06V 20/68 (Image or video recognition or understanding)
USPTO assignee
Red Bull GmbH
What the invention does
A package identifier is scanned, checked against database records over a network, and the authenticity result is shown where the package is located.

Topics and mentions

Tags

  • Intellectual Property
  • Research & Development
  • Artificial Intelligence
  • Information Security

Technologies named

  • computer vision
  • product authentication
  • database verification
  • networked scanning

Extraction

Detected
Sep 15, 2026
signal_type
patents-company
signal_subtype
patentGrant

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The API returns more than this page shows

This page shows a preview. The full patents-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/17fbf59d-9c8c-5ad6-b06b-b92cdc8cd9bf returns this record as JSON. POST /v1/companies/enrich returns every signal for redbull.com.

{
  "signal_id": "17fbf59d-9c8c-5ad6-b06b-b92cdc8cd9bf",
  "signal_type": "patents-company",
  "signal_subtype": "patentGrant",
  "detected_at": "2026-09-15T19:52:45+00:00",
  "company": {
    "name": "Red Bull",
    "domain": "redbull.com"
  },
  "data": {
    "cpc": [
      {
        "code": "G06V 20/68",
        "label": "Image or video recognition or understanding"
      },
      {
        "code": "F25D 27/00"
      },
      {
        "code": "G06Q 30/018",
        "label": "Data processing systems for administrative, commercial, financial, managerial or supervisory purposes"
      },
      {
        "code": "F25D 2700/06"
      }
    ],
    "tags": [
      "Intellectual Property",
      "Research & Development",
      "Artificial Intelligence",
      "Information Security"
    ],
    "detail": "In August 2026 Red Bull patented a product-verification system for packaging, used at points where goods are inspected to identify counterfeit products.",
    "summary": "Red Bull was granted a patent for package authenticity checking.",
    "event_at": "2026-08-25",
    "inventors": [
      {
        "name": "Hermann Sonnleitner",
        "status": "unresolved",
        "is_primary": true
      },
      {
        "name": "Josef Nachbagauer",
        "status": "unresolved",
        "is_primary": false
      },
      {
        "name": "Roland Concin",
        "status": "resolved",
        "is_primary": false,
        "linkedin_url": "https://www.linkedin.com/in/roland-concin-2b9919a"
      },
      {
        "name": "Harald Mayrhuber",
        "status": "unresolved",
        "is_primary": false
      }
    ],
    "tech_area": "computer vision",
    "event_kind": "grant_date",
    "grant_date": "2026-08-25",
    "source_url": "https://patents.google.com/patent/US12718600",
    "cpc_primary": {
      "code": "G06V 20/68",
      "label": "Image or video recognition or understanding"
    },
    "patent_title": "System for checking the authenticity of products",
    "patent_number": "US12718600",
    "uspto_assignee": "Red Bull GmbH",
    "patent_abstract": "A system for checking the authenticity of a product, according to which the product is provided with an identification, the information of which is read out by a detector and is transmitted to a database via an information network and is compared with information stored there, wherein a decision regarding the authenticity or inauthenticity of the product is generated as a result of the comparison and the result of this decision is signaled at the location of the product. The product is a packaged foodstuff and the detector is arranged in a refrigerator in which the product is placed. The invention also relates to a system for optically identifying from above products on a transparent shelf surface.",
    "precision_class": "structural",
    "invention_explanation": "A package identifier is scanned, checked against database records over a network, and the authenticity result is shown where the package is located.",
    "technologies_mentioned": [
      "computer vision",
      "product authentication",
      "database verification",
      "networked scanning"
    ]
  }
}

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