southwest.com received 57M monthly visits with traffic from 5 countries.

{
  "signal_id": "4d510056-d5a9-4fc6-87e8-9707819b60a3",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-08-13T11:51:35.836+00:00",
  "company": {
    "name": "Southwest Airlines",
    "domain": "southwest.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "southwest.com received 57M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-05-01": 53282731,
      "2026-06-01": 54749244,
      "2026-07-01": 57233387
    },
    "category": "travel_and_tourism/air_travel",
    "relevance": 15.4,
    "ai_traffic": {
      "total_visits": 218591,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 91.908
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 4.388
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 3.469
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.344,
      "pages_per_visit": 5.562,
      "avg_visit_duration_seconds": 345
    },
    "global_rank": 647,
    "mail_visits": 7325874,
    "country_rank": 154,
    "top_keywords": [
      {
        "cpc": 0.55,
        "name": "southwest",
        "volume": 1563260,
        "estimated_value": 2074470
      },
      {
        "cpc": 0.54,
        "name": "southwest airlines",
        "volume": 751260,
        "estimated_value": 1531020
      },
      {
        "cpc": 3.35,
        "name": "southwest check in",
        "volume": 41480,
        "estimated_value": 164030
      },
      {
        "cpc": 1.46,
        "name": "southwest flight status",
        "volume": 23620,
        "estimated_value": 113680
      },
      {
        "cpc": 0.29,
        "name": "southwest login",
        "volume": 71430,
        "estimated_value": 69430
      }
    ],
    "traffic_band": "major",
    "category_rank": 2,
    "direct_visits": 21119120,
    "search_visits": 21348053,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 1030201,
    "top_countries": {
      "CA": 0.001,
      "GB": 0.001,
      "MX": 0.001,
      "PR": 0.001,
      "US": 0.985
    },
    "website_title": "Southwest Airlines | Airline Tickets and Low Fares",
    "brand_strength": "moderate",
    "change_3mo_pct": 7.4,
    "change_mom_pct": 4.5,
    "referral_visits": 4063570,
    "traffic_sources": {
      "mail": 0.128,
      "paid": 0,
      "direct": 0.369,
      "search": 0.373,
      "social": 0.018,
      "referral": 0.071
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~218,591 visits). Top: chatgpt.com (92%), gemini.google.com (4%), claude.ai (3%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "Find low fares to top destinations and plan your travel today. Book Southwest flights, rental cars, and hotels on southwest.com.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 82,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 37% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 82: Engagement 92/100 (25%), Volume 100/100 (20%), Brand 74/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~1,030,201 visits).",
    "engagement_quality_score": 92,
    "geo_concentration_detail": "Highly concentrated traffic: US (99%), CA (0%), GB (0%).",
    "referral_strength_detail": "Moderate referral strength at 7% of traffic (~4,063,570 visits).",
    "search_dependency_detail": "Moderate search dependency at 37% of total traffic.",
    "engagement_quality_detail": "High engagement (92/100) with 34% bounce rate, 5.6 pages per visit, and 345-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/4d510056-d5a9-4fc6-87e8-9707819b60a3 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"southwest.com","limit":20}'