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StarbucksPartnership

Camilo partners with a well-known coffee chain for a proposal coming to Argentina

What happened

Starbucks has partnered with Colombian singer Camilo for a new campaign called "Mi Café. Mi Ritual" (My Coffee. My Ritual), which will launch in various Latin American and Caribbean markets, including Argentina, starting in October.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Camilo turned one of his daily rituals into the starting point for a new collaboration. The Colombian singer partnered with Starbucks to present "Mi Café. Mi Ritual" (My Coffee. My Ritual), a campaign that will begin to roll out in various markets in Latin America and the Caribbean starting in October and will also have a presence in Argentina. "The first coffee of many ☕️ Camilo + Starbucks", the artist wrote on his social media when sharing the news. The proposal seeks to unite two of his great connections: music and that moment of the day that, he said, he uses to start his mornings, write, and connect with himself. The collaboration will include a playlist created by Camilo for Starbucks stores, featuring songs from his most recent album, Para Cuando Sean Mayores. Some of the beverages that are part of his own rituals will also be present, including Americano, Cold Brew, Double Espresso Macchiato, and Shaken Espresso. For the singer, coffee has a meaning that goes beyond the drink. As he explained, it is a moment that helps him connect with the present and also serves as a meeting point with his friends and family. "Coffee is a ritual that keeps me in the present", Camilo expressed. "It is the ritual that marks the most sacred moment of the day: the beginning of my morning, when I look inward, write in my journals, and connect with myself". The proposal also includes...

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Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Product
Mi Café. Mi Ritual
Takes effect
Oct 1, 2026
Location
Americas

More partnership signals at other companies

The full record

From the Signal API record

Details

Release type
Campaign

Topics and mentions

Product tags

  • marketing
  • campaigns

Extraction

Confidence
90%
Detected
Sep 25, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/365aad2a-b197-3af1-bd5c-4b619de16bb5 returns this record as JSON. POST /v1/companies/enrich returns every signal for starbucks.com.

{
  "signal_id": "365aad2a-b197-3af1-bd5c-4b619de16bb5",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-09-25T18:11:00+00:00",
  "company": {
    "name": "Starbucks",
    "domain": "starbucks.com"
  },
  "data": {
    "url": "https://www.cronica.com.ar/elcanaldelamusica/noticias/camilo-lleva-su-ritual-del-cafe-a-starbucks-la-colaboracion-que-llegara-a-argentina/",
    "title": "Camilo partners with a well-known coffee chain for a proposal coming to Argentina - Crónica",
    "excerpt": "Camilo turned one of his daily rituals into the starting point for a new collaboration. The Colombian singer partnered with Starbucks to present \"Mi Café. Mi Ritual\" (My Coffee. My Ritual), a campaign that will begin to roll out in various markets in Latin America and the Caribbean starting in October and will also have a presence in Argentina. \"The first coffee of many ☕️ Camilo + Starbucks\", the artist wrote on his social media when sharing the news. The proposal seeks to unite two of his great connections: music and that moment of the day that, he said, he uses to start his mornings, write, and connect with himself. The collaboration will include a playlist created by Camilo for Starbucks stores, featuring songs from his most recent album, Para Cuando Sean Mayores. Some of the beverages that are part of his own rituals will also be present, including Americano, Cold Brew, Double Espresso Macchiato, and Shaken Espresso. For the singer, coffee has a meaning that goes beyond the drink. As he explained, it is a moment that helps him connect with the present and also serves as a meeting point with his friends and family. \"Coffee is a ritual that keeps me in the present\", Camilo expressed. \"It is the ritual that marks the most sacred moment of the day: the beginning of my morning, when I look inward, write in my journals, and connect with myself\". The proposal also includes...",
    "product": "Mi Café. Mi Ritual",
    "summary": "Starbucks has partnered with Colombian singer Camilo for a new campaign called \"Mi Café. Mi Ritual\" (My Coffee. My Ritual), which will launch in various Latin American and Caribbean markets, including Argentina, starting in October.",
    "location": "Latin America",
    "planning": true,
    "image_url": "https://www.cronica.com.ar/files/image/1713/1713281/6ab682e28c5ae_600_315!.jpg?s=f665f28df2a750dab67b1aae98a32ca7&d=1790305200",
    "confidence": 0.9,
    "product_data": {
      "name": "Mi Café. Mi Ritual",
      "full_text": "a campaign that will begin to roll out in various markets in Latin America and the Caribbean starting in October",
      "fuzzy_match": false,
      "release_type": "campaign"
    },
    "product_tags": [
      "marketing",
      "campaigns"
    ],
    "published_at": "2026-09-25T18:11:00Z",
    "location_data": [
      {
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "effective_date": "2026-10-01",
    "article_sentence": "The Colombian singer partnered with Starbucks to present \"Mi Café. Mi Ritual\" (My Coffee. My Ritual), a campaign that will begin to roll out in various markets in Latin America and the Caribbean starting in October and will also have a presence in Argentina."
  }
}

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