whatnot.com traffic surged 16% to 20M monthly visits.

{
  "signal_id": "0ddce258-2a83-4852-bcf5-81c99b0d8c8f",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficSurge",
  "detected_at": "2026-06-22T06:59:17.088+00:00",
  "company": {
    "name": "Whatnot",
    "domain": "whatnot.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "whatnot.com traffic surged 16% to 20M monthly visits.",
    "traffic": {
      "2026-03-01": 16664148,
      "2026-04-01": 17358567,
      "2026-05-01": 20111704
    },
    "category": "e-commerce_and_shopping/e-commerce_and_shopping",
    "relevance": 53.9,
    "ai_traffic": {
      "total_visits": 59867,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 74.904
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 20.846
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 2.737
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.003
    },
    "engagement": {
      "bounce_rate": 0.339,
      "pages_per_visit": 13.077,
      "avg_visit_duration_seconds": 295
    },
    "global_rank": 1358,
    "mail_visits": 824580,
    "country_rank": 315,
    "top_keywords": [
      {
        "cpc": 0.66,
        "name": "whatnot",
        "volume": 503520,
        "estimated_value": 1224180
      },
      {
        "cpc": 0.67,
        "name": "what not",
        "volume": 44900,
        "estimated_value": 223590
      },
      {
        "cpc": 0.49,
        "name": "whatnot careers",
        "volume": 10700,
        "estimated_value": 12860
      },
      {
        "cpc": 0.58,
        "name": "whatsnot",
        "volume": 4330,
        "estimated_value": 7730
      },
      {
        "cpc": 0.68,
        "name": "whatnot login",
        "volume": 5500,
        "estimated_value": 6060
      }
    ],
    "traffic_band": "major",
    "category_rank": 3,
    "direct_visits": 13052496,
    "search_visits": 3459213,
    "small_website": false,
    "snapshot_date": "2026-05-01T00:00:00+00:00",
    "social_visits": 1166479,
    "top_countries": {
      "AU": 0.025,
      "CA": 0.022,
      "FR": 0.02,
      "GB": 0.062,
      "US": 0.801
    },
    "website_title": "Whatnot: Shop, Sell, Connect",
    "brand_strength": "strong",
    "change_3mo_pct": 20.7,
    "change_mom_pct": 15.9,
    "referral_visits": 703910,
    "traffic_sources": {
      "mail": 0.041,
      "paid": 0,
      "direct": 0.649,
      "search": 0.172,
      "social": 0.058,
      "referral": 0.035
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.3% (~59,867 visits). Top: chatgpt.com (75%), gemini.google.com (21%), claude.ai (3%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "3/5",
    "website_description": "whatnot is a social marketplace where you can discover some of your favorite products like sports cards, sneakers, luxury handbags and women’s thrift, pokémon cards and more through live auctions! download the app or shop on web.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 82,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 65% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 82: Engagement 92/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 3/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 6% of total visits (~1,166,479 visits).",
    "engagement_quality_score": 92,
    "geo_concentration_detail": "Highly concentrated traffic: US (80%), GB (6%), AU (3%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~703,910 visits).",
    "search_dependency_detail": "Low search dependency at 17% of total traffic.",
    "engagement_quality_detail": "High engagement (92/100) with 34% bounce rate, 13.1 pages per visit, and 295-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/0ddce258-2a83-4852-bcf5-81c99b0d8c8f \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"whatnot.com","limit":20}'