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WHOOPFunding

McIlroy and Lowry join Cristiano Ronaldo in 575-million investment

What happened

Performance tracking company Whoop raised $575 million in a fundraising round with participation from athletes including Cristiano Ronaldo, Rory McIlroy, and Shane Lowry.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

McIlroy and Lowry invest in fitness technology – the fundraising round is 575 million including Cristiano Ronaldo's contribution. Rory McIlroy and Shane Lowry are among the investors involved in a significant fundraising round for the performance tracking company Whoop. Alongside international stars like Cristiano Ronaldo, a total of 575 million dollars is being injected into the company's development. Based in Boston, Whoop is notably strengthening its presence in Ireland, with a strategic expansion in Limerick as part of its European development.Five-time Major winner McIlroy, as well as his Ryder Cup teammate Lowry, are part of a dynamic where performance and data analysis are taking a central role in high-level sport. Whoop has established itself in recent years as a major player in this field. Many professional golf players already use the brand's sensors to analyze their sleep, recovery, and performance. The company is also an official "Health & Performance Wearable" partner of the PGA Tour as part of an agreement running until 2028.Founder and CEO Will Ahmed emphasizes the importance of the Irish market: "Ireland is a perfect fit for Whoop. There is a strong culture of performance, sport, and innovation, in line with our vision. We are seeing growing adoption across the country." The circle of investors extends far beyond golf. Alongside Ronaldo are notably Virgil van...

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Extracted by Autobound

From the Signal API record
Event
Funding

What this signalsNew funding often brings new budget and vendor reviews.

Amount
$575M
Location
Boston, Massachusetts, United States
Financing type
Equity

The full record

From the Signal API record

Numbers

Amount (USD)
$575M

Extraction

Confidence
95%
Detected
Jul 17, 2026
signal_type
news
signal_subtype
receives_financing

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/ed5c0a60-ad6f-c632-6a94-dd67f2e9c5e1 returns this record as JSON. POST /v1/companies/enrich returns every signal for whoop.com.

{
  "signal_id": "ed5c0a60-ad6f-c632-6a94-dd67f2e9c5e1",
  "signal_type": "news",
  "signal_subtype": "receives_financing",
  "detected_at": "2026-07-17T02:51:28+00:00",
  "company": {
    "name": "WHOOP",
    "domain": "whoop.com"
  },
  "data": {
    "url": "https://www.golf.ch/fr/nouvelles/golf-fitness/ronaldo-mcilroy-et-lowry-investissent-575-millions-dans-whoop",
    "title": "McIlroy and Lowry join Cristiano Ronaldo in 575-million investment - Golf.ch",
    "excerpt": "McIlroy and Lowry invest in fitness technology – the fundraising round is 575 million including Cristiano Ronaldo's contribution. Rory McIlroy and Shane Lowry are among the investors involved in a significant fundraising round for the performance tracking company Whoop. Alongside international stars like Cristiano Ronaldo, a total of 575 million dollars is being injected into the company's development. Based in Boston, Whoop is notably strengthening its presence in Ireland, with a strategic expansion in Limerick as part of its European development.Five-time Major winner McIlroy, as well as his Ryder Cup teammate Lowry, are part of a dynamic where performance and data analysis are taking a central role in high-level sport. Whoop has established itself in recent years as a major player in this field. Many professional golf players already use the brand's sensors to analyze their sleep, recovery, and performance. The company is also an official \"Health & Performance Wearable\" partner of the PGA Tour as part of an agreement running until 2028.Founder and CEO Will Ahmed emphasizes the importance of the Irish market: \"Ireland is a perfect fit for Whoop. There is a strong culture of performance, sport, and innovation, in line with our vision. We are seeing growing adoption across the country.\" The circle of investors extends far beyond golf. Alongside Ronaldo are notably Virgil van...",
    "summary": "Performance tracking company Whoop raised $575 million in a fundraising round with participation from athletes including Cristiano Ronaldo, Rory McIlroy, and Shane Lowry.",
    "location": "Boston",
    "planning": false,
    "image_url": "https://www.golf.ch/sites/default/files/styles/opengraph/public/2026-04/Cristiano%20Ronaldo%20McIlroy%20und%20Lowry%20steigen%20mit%20Cristiano%20Ronaldo%20in%20575-Millionen-Investment%20ein%20GettyImages-2266214177.jpg?h=47c8c123&itok=KhIWjnOS",
    "confidence": 0.95,
    "published_at": "2026-07-17T02:51:28Z",
    "location_data": [
      {
        "city": "Boston",
        "state": "Massachusetts",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "Rory McIlroy and Shane Lowry are among the investors involved in a significant fundraising round for the performance tracking company Whoop.",
    "amount_normalized": 575000000,
    "financing_type_tags": [
      "equity"
    ]
  }
}

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