Whoop plans to lease additional space in Boston before going public
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Whoop, a Boston company that makes wearable fitness trackers, plans to double the size of its Kenmore Square headquarters ahead of going public, its chief executive said this week. Chief executive Will Ahmed said in an interview with Bloomberg published Wednesday that he expects the initial public offering to come in about 18 months. The company plans to lease 107,000 square feet of office space next to its existing headquarters, an expansion that "can accommodate 1,000 employees," Bloomberg reported. Whoop garnered a valuation of $10.1 billion in March. "It's hard to know at an early stage if a company is great, but you want to create an environment where they can continue to flourish," Ahmed told Bloomberg. A Whoop spokesperson declined to comment beyond the Bloomberg article. Whoop opened a 121,000-square-foot headquarters in the heart of Boston's Kenmore Square three years ago. The company has steadily grown in valuation since launching in 2012, and earlier this year announced plans to hire 600 more employees in 2026, on top of its existing 800-odd workers. Bloomberg reported that Whoop has so far made almost 400 hires this year, more than 70 percent of which were Boston-based roles. Whoop's headquarters sign, where the company name is spelled out in all-caps white letters facing Kenmore Square, for years blocked the city's famed CITGO sign. Suffolk Construction crews...
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