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AutomatticCustomer feedback

Following news of internal turmoil, commenters expressed negative sentiment towards Automattic CEO Matt Mullenweg, criticizing his perceived lack of product understanding and suggesting the drama...

What happened

Following news of internal turmoil, commenters expressed negative sentiment towards Automattic CEO Matt Mullenweg, criticizing his perceived lack of product understanding and suggesting the drama could drive users to alternatives like EmDash.

Source

RedditSep 16, 2026By u/brendt_gd

r/PHP

Sources say Automattic's board is out after failed attempt to oust CEO Matt Mullenweg

upvotes
67
comments
36

Extracted from these lines

  • [comment u/feldoneq2wire] I don't know who should be running WordPress at this point but it's not this guy. He doesn't even understand the product. Watching him try to create a web page in a live stream was like watching Grandpa try to use a computer.

  • [comment u/Orly-Carrasco] Good. Let Matty instruct his team to turn Wordpress from shovelware to something everyone wants to use without guilt.

  • [comment u/NL_Northsider] If this drama at Automatic (with a big part of it due to Matt himself), they'll just drive people to EmDash.

reddit.com/r/PHP/comments/1whsqom/sources_say_automattics_board_is_ou...Open the source

Comments on the post

5 of 36 comments
  • “I don't know who should be running WordPress at this point but it's not this guy. He doesn't even understand the product. Watching him try to create a web page in a live stream was like watching Grandpa try to use a computer.”

    u/feldoneq2wire45 points · Sep 16, 2026View

  • “The series The Rich Also Cry. Episode 100501.”

    u/YahenP6 points · Sep 16, 2026View

  • “Good. Let Matty instruct his team to turn Wordpress from shovelware to something everyone wants to use without guilt.”

    u/Orly-Carrasco3 points · Sep 16, 2026View

  • “Well, he's the founder too, which is the key factor. I'd be happy to leave a board of a company led by an incompetent founder. Such battles never end well.”

    u/trollsmurf2 points · Sep 19, 2026View

  • “Did he just Samaltmaned them?”

    u/Tomas_Votruba1 points · Sep 17, 2026View

Extracted by Autobound

From the Signal API record
Signal
Customer feedback

What this signalsUser posts often show product pain before it reaches reviews or churn.

Subreddit
r/PHP

Companies

  • EmDashAlso named

The full record

From the Signal API record

People

  • Matt MullenwegCEO · Named in the post

Numbers

Mentions
2

Details

Timing
Ongoing state
Category
General
Virality
High
Post kind
Link
Prominence
Core
Company's role
Vendor

Topics and mentions

Topics

  • leadership
  • product usability
  • product strategy

Flair

  • Article

Products named

  • WordPress

Extraction

Sentiment
Negative
Detected
Sep 16, 2026
signal_type
reddit-company
signal_subtype
customerFeedback

Use this data

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The API returns more than this page shows

This page shows a preview. The full reddit-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/3d5c52fd-f742-5726-a2b2-906179bf14ac returns this record as JSON. POST /v1/companies/enrich returns every signal for automattic.com.

{
  "signal_id": "3d5c52fd-f742-5726-a2b2-906179bf14ac",
  "signal_type": "reddit-company",
  "signal_subtype": "customerFeedback",
  "detected_at": "2026-09-16T09:51:56+00:00",
  "company": {
    "name": "Automattic",
    "domain": "automattic.com"
  },
  "data": {
    "nsfw": false,
    "stage": "none",
    "awards": 0,
    "people": [
      {
        "name": "Matt Mullenweg",
        "role": "mentioned",
        "title": "CEO",
        "employer": "Automattic"
      }
    ],
    "timing": "ongoing_state",
    "topics": [
      "leadership",
      "product usability",
      "product strategy"
    ],
    "post_id": "1whsqom",
    "summary": "Following news of internal turmoil, commenters expressed negative sentiment towards Automattic CEO Matt Mullenweg, criticizing his perceived lack of product understanding and suggesting the drama could drive users to alternatives like EmDash.",
    "category": "general",
    "comments": [
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa67pp0/",
        "depth": 0,
        "score": 45,
        "author": "feldoneq2wire",
        "excerpt": "I don't know who should be running WordPress at this point but it's not this guy. He doesn't even understand the product. Watching him try to create a web page in a live stream was like watching Grandpa try to use a computer.",
        "posted_at": "2026-09-16T14:42:56.000Z",
        "author_url": "https://www.reddit.com/user/feldoneq2wire/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa4xcdp/",
        "depth": 0,
        "score": 6,
        "author": "YahenP",
        "excerpt": "The series The Rich Also Cry. Episode 100501.",
        "posted_at": "2026-09-16T10:41:02.000Z",
        "author_url": "https://www.reddit.com/user/YahenP/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa8hclm/",
        "depth": 0,
        "score": 3,
        "author": "Orly-Carrasco",
        "excerpt": "Good.\n\n Let Matty instruct his team to turn Wordpress from shovelware to something everyone wants to use without guilt.",
        "posted_at": "2026-09-16T20:20:44.000Z",
        "author_url": "https://www.reddit.com/user/Orly-Carrasco/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/patd7aq/",
        "depth": 0,
        "score": 2,
        "author": "trollsmurf",
        "excerpt": "Well, he's the founder too, which is the key factor. I'd be happy to leave a board of a company led by an incompetent founder. Such battles never end well.",
        "posted_at": "2026-09-19T18:36:39.000Z",
        "author_url": "https://www.reddit.com/user/trollsmurf/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/padg7lp/",
        "depth": 0,
        "score": 1,
        "author": "Tomas_Votruba",
        "excerpt": "Did he just Samaltmaned them?",
        "posted_at": "2026-09-17T14:14:02.000Z",
        "author_url": "https://www.reddit.com/user/Tomas_Votruba/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa8goec/",
        "depth": 0,
        "score": 1,
        "author": "NL_Northsider",
        "excerpt": "If this drama at Automatic (with a big part of it due to Matt himself), they'll just drive people to EmDash.",
        "posted_at": "2026-09-16T20:17:58.000Z",
        "author_url": "https://www.reddit.com/user/NL_Northsider/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa57maj/",
        "depth": 0,
        "score": -17,
        "author": "mrspoogemonstar",
        "excerpt": "bizarre shenanigans from a business that has six months to live at most",
        "posted_at": "2026-09-16T11:46:39.000Z",
        "author_url": "https://www.reddit.com/user/mrspoogemonstar/"
      },
      {
        "url": "https://www.reddit.com/r/PHP/comments/1whsqom/comment/pa6htgt/",
        "depth": 0,
        "score": -23,
        "author": "well_shoothed",
        "excerpt": "Wait... people still use Wordpress? On purpose?",
        "posted_at": "2026-09-16T15:25:37.000Z",
        "author_url": "https://www.reddit.com/user/well_shoothed/"
      }
    ],
    "evidence": [
      "[comment u/feldoneq2wire] I don't know who should be running WordPress at this point but it's not this guy. He doesn't even understand the product. Watching him try to create a web page in a live stream was like watching Grandpa try to use a computer.",
      "[comment u/Orly-Carrasco] Good. Let Matty instruct his team to turn Wordpress from shovelware to something everyone wants to use without guilt.",
      "[comment u/NL_Northsider] If this drama at Automatic (with a big part of it due to Matt himself), they'll just drive people to EmDash."
    ],
    "link_url": "https://techcrunch.com/2026/09/14/sources-say-automattics-board-is-out-after-failed-attempt-to-oust-ceo-matt-mullenweg/",
    "virality": "high",
    "post_date": "2026-09-16T09:51:56.000Z",
    "post_kind": "link",
    "sentiment": "negative",
    "subreddit": "PHP",
    "post_flair": [
      "Article"
    ],
    "post_title": "Sources say Automattic's board is out after failed attempt to oust CEO Matt Mullenweg",
    "prominence": "core",
    "source_url": "https://www.reddit.com/r/PHP/comments/1whsqom/sources_say_automattics_board_is_out_after_failed/",
    "entity_role": "vendor",
    "post_author": "brendt_gd",
    "upvote_ratio": 0.971830985915493,
    "mention_count": 2,
    "mention_surge": false,
    "subreddit_url": "https://www.reddit.com/r/PHP/",
    "total_upvotes": 67,
    "comments_total": 36,
    "total_comments": 36,
    "other_companies": [
      {
        "name": "EmDash",
        "role": "alternative",
        "domain": "emdash.io"
      }
    ],
    "post_author_url": "https://www.reddit.com/user/brendt_gd/",
    "signal_category": "feedback",
    "comments_included": 8,
    "products_mentioned": [
      "WordPress"
    ]
  }
}

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