What was said
Like the things that come to mind are players like Best Buy who have this deep category expertise in a category that is higher consideration, right? And the way that they are turning their stores into media platforms where brands can tell stories is a great example of something that's the right fit for a retailer like them.
“Like the things that come to mind are players like Best Buy who have this deep category expertise in a category that is higher consideration, right? And the way that they are turning their stores into media platforms where brands can tell stories is a great example of something that's the right fit for a retailer like them.”
Sarah MarzanoThe CPG GuysView
What this signalsWhat leaders say on podcasts often shows their current priorities.
podcast-companycustomerExperienceFocusGet every podcast signal for Best Buy and the companies you sell to, in the tools you already use.
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Best Buy this week?”
The Signal API returns podcast signals for any list of companies as JSON, for your CRM, warehouse or app.
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This page shows a preview. The full podcast-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/28fdc3bc-7411-5d4a-a187-af9933a2553d returns this record as JSON. POST /v1/companies/enrich returns every signal for bestbuy.com.
{
"signal_id": "28fdc3bc-7411-5d4a-a187-af9933a2553d",
"signal_type": "podcast-company",
"signal_subtype": "customerExperienceFocus",
"detected_at": "2026-08-24T10:25:06+00:00",
"company": {
"name": "Best Buy",
"domain": "bestbuy.com"
},
"data": {
"is_ad": false,
"quotes": [
"Like the things that come to mind are players like Best Buy who have this deep category expertise in a category that is higher consideration, right? And the way that they are turning their stores into media platforms where brands can tell stories is a great example of something that's the right fit for a retailer like them."
],
"timing": "ongoing_state",
"speaker": "Sarah Marzano",
"evidence": "Like the things that come to mind are players like Best Buy who have this deep category expertise in a category that is higher consideration, right? And the way that they are turning their stores into media platforms where brands can tell stories is a great example of something that's the right fit for a retailer like them.",
"headline": "Best Buy · customerExperienceFocus · ongoing_state (2026-06)",
"episode_id": "58557943173",
"event_date": "2026-06",
"episode_url": "http://cpgguys.com/rmbriefing",
"podcast_name": "The CPG Guys",
"published_at": "2026-08-05",
"episode_title": "Sensor Tower’s Ian Simpson, EMarketer’s Sarah Marzano, Retail Breakfast Club’s Kiri Masters, Media, Ads + Commerce’s Andrew Lipsman & Sonata Insights’ Debra Aho Williamson: Retail Media Executive Brief",
"date_confidence": "inferred",
"speaker_relation": "third_party",
"transcript_source": "transcript",
"recorded_at_estimate": "2026-06"
}
}
curl https://signals.autobound.ai/v1/signals/28fdc3bc-7411-5d4a-a187-af9933a2553d \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"bestbuy.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.