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InstagramIn development

Instagram's new feature: customize your algorithm for a personalized experience.

What happened

Instagram is developing "Your Algorithm" feature.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Instagram's new feature: customize your algorithm for a personalized experience. Tl;dr. * Instagram is publicly testing a new "Your Algorithm" feature that lets users add or remove specific topics to steer content recommendations on Reels. * The tool provides direct control over feed personalization by allowing users to prioritize interests and filter out unwanted content, starting with Reels and planned for the Explore page. * Accessible via the Reels menu for a small percentage of US users, the feature aims to reduce the "one-size-fits-all" approach and increase transparency in content delivery. Instagram is shaking up the way users interact with content by rolling out a bold new testing phase that puts the power of algorithm customization directly into the hands of the audience. For years, the platform's recommendation engine has operated as a black box, dictating what users see based on opaque activity metrics. Now, with the introduction of "Your Algorithm," Meta is inviting users to break that cycle and curate their own digital experience. This move represents a significant shift in social media strategy, prioritizing user agency over passive consumption. By allowing individuals to explicitly define what they want more of and what they want less of, Instagram is promising a feed that aligns more closely with individual tastes, preferences, and evolving...

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Extracted by Autobound

From the Signal API record
Event
In development

What this signalsWork in development often leads to new buying for tools, data and services.

Product
"Your Algorithm" feature
Location
United States

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The full record

From the Signal API record

Details

Release type
Feature
Category
Is developing

Extraction

Confidence
89%
Detected
Jun 28, 2026
signal_type
news
signal_subtype
is_developing

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/e864e91b-2178-4861-bf0b-b676fe161727 returns this record as JSON. POST /v1/companies/enrich returns every signal for instagram.com.

{
  "signal_id": "e864e91b-2178-4861-bf0b-b676fe161727",
  "signal_type": "news",
  "signal_subtype": "is_developing",
  "detected_at": "2026-06-28T05:45:00+00:00",
  "company": {
    "name": "Instagram",
    "domain": "instagram.com"
  },
  "data": {
    "url": "https://www.androguider.com/2026/06/instagrams-new-feature-customize-your.html",
    "title": "Instagram's new feature: customize your algorithm for a personalized experience.",
    "excerpt": "Instagram's new feature: customize your algorithm for a personalized experience.\n\nTl;dr.\n\n* Instagram is publicly testing a new \"Your Algorithm\" feature that lets users add or remove specific topics to steer content recommendations on Reels.\n* The tool provides direct control over feed personalization by allowing users to prioritize interests and filter out unwanted content, starting with Reels and planned for the Explore page.\n* Accessible via the Reels menu for a small percentage of US users, the feature aims to reduce the \"one-size-fits-all\" approach and increase transparency in content delivery.\n\nInstagram is shaking up the way users interact with content by rolling out a bold new testing phase that puts the power of algorithm customization directly into the hands of the audience. For years, the platform's recommendation engine has operated as a black box, dictating what users see based on opaque activity metrics. Now, with the introduction of \"Your Algorithm,\" Meta is inviting users to break that cycle and curate their own digital experience.\n\nThis move represents a significant shift in social media strategy, prioritizing user agency over passive consumption. By allowing individuals to explicitly define what they want more of and what they want less of, Instagram is promising a feed that aligns more closely with individual tastes, preferences, and evolving...",
    "product": "\"Your Algorithm\" feature",
    "summary": "Instagram is developing \"Your Algorithm\" feature.",
    "category": "is_developing",
    "found_at": "2026-06-28T05:45:00Z",
    "location": "United States, Northern America, Americas",
    "planning": false,
    "image_url": "https://ai4chat-files.s3.amazonaws.com/images/image_1782605739236.jpg",
    "confidence": 0.8888,
    "product_data": {
      "full_text": "\"Your Algorithm\" feature",
      "fuzzy_match": true,
      "release_type": "feature"
    },
    "published_at": "2026-06-28T05:45:00Z",
    "location_data": [
      {
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "* Instagram is publicly testing a new \"Your Algorithm\" feature that lets users add or remove specific topics to steer content recommendations on Reels."
  }
}

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