mars.com received 689K monthly visits with traffic from 5 countries.
What happened
Minimal AI traffic at 0.5% (~3,404 visits). Top: chatgpt.com (78%), perplexity.ai (4%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 689,134
- Month over month
- -2.8%
- 3-month change
- -1.4%
- Global rank
- 78,127
- Top country
- US (38%)
- Trend
- Fluctuating
More from Mars
- IntegrationMars Partners with Google Cloud to Empower Global Associates with Gemini EnterpriseIntegration
- PatentsMars was granted a patent for a packaging carton design.Patents
- LaunchClearing the Path: Mars Launches Pet Adoption Resource Hub, as New Research Reveals What Holds Adopters BackLaunch
- PodcastsBusiness for Good Podcast discusses Mars: pain point disclosedPodcasts
- PartnershipSNICKERS® Returns as the Official Chocolate of the 2026 Orange Blossom ClassicPartnership
- InvestmentMars Impact Fund Invests $13 Million in Farming Communities, Scientists, Animal Well-BeingInvestment
Latest signals at other companies
- Federal contractsAES$335K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsAT&T$359K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsEquinix$382K federal contract from Department of Homeland SecurityFederal contracts
The full record
From the Signal API recordNumbers
- Country rank
- 36,281
- Category rank
- 142
- Change, 3 months
- -1.4%
- Change, month over month
- -2.8%
- Digital health score
- 58
Details
- Measured month
- Aug 2026
- Category
- food_and_drink/food_and_drink
- Mail visits
- 31,700
- Traffic band
- Developing
- Direct visits
- 226,036
- Search visits
- 248,088
- Small website
- No
- Snapshot date
- Aug 1, 2026
- Social visits
- 113,707
- Website title
- Wereldwijde merken voor dierenverzorging, voeding en snacks | Mars
- Brand strength
- Moderate
- Referral visits
- 59,266
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.5% (~3,404 visits). Top: chatgpt.com (78%), perplexity.ai (4%).
- Geo concentration
- Moderately concentrated
- Consecutive months
- 1
- Engagement quality
- Low
- Brand keyword ratio
- 4/5
- Website description
- Ši privatumo politika taikoma visoms „Mars“ prekės ženklams , įskaitant „Mars“ veterinarijos sveikatos ir diagnostikos paslaugų prekės ženklus, išvardytus čia .MŪSŲ PRIVATUMO POLITIKAPaskutinis atnaujinimas: 2025 m. lapkritisAnkstesnes šio...
- Country rank country
- US
- Digital health label
- Good
- Social traffic level
- High
- Brand strength detail
- Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 4/5.
- Digital health detail
- Score 58: Engagement 39/100 (25%), Volume 75/100 (20%), Brand 66/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 5/100 (10%).
Extraction
- Detected
- Sep 11, 2026
- signal_type
seo-traffic- signal_subtype
baseline
Use this data
Get every website traffic signal for Mars and the companies you sell to, in the tools you already use.
Ask Claude about it
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Mars this week?”
Send it to your own tools
The Signal API returns website traffic signals for any list of companies as JSON, for your CRM, warehouse or app.
Try it free
Sign up and spend your free credits on the companies you sell to.
Start Free1,000 free credits
The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/d43e92de-b010-43c6-8107-48bb3efe52c4 returns this record as JSON. POST /v1/companies/enrich returns every signal for mars.com.
{
"signal_id": "d43e92de-b010-43c6-8107-48bb3efe52c4",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-09-11T10:17:43.295+00:00",
"company": {
"name": "Mars",
"domain": "mars.com"
},
"data": {
"trend": "fluctuating",
"summary": "mars.com received 689K monthly visits with traffic from 5 countries.",
"traffic": {
"2026-06-01": 698589,
"2026-07-01": 709031,
"2026-08-01": 689134
},
"category": "food_and_drink/food_and_drink",
"relevance": 6.7,
"ai_traffic": {
"total_visits": 3404,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 78.055
},
{
"name": "perplexity.ai",
"rank": 2,
"share": 3.721
}
],
"traffic_share": 0.005
},
"engagement": {
"bounce_rate": 0.451,
"pages_per_visit": 2.409,
"avg_visit_duration_seconds": 72
},
"global_rank": 78127,
"mail_visits": 31700,
"country_rank": 36281,
"top_keywords": [
{
"cpc": 2.5,
"name": "mars",
"volume": 223260,
"estimated_value": 13510
},
{
"cpc": 1.03,
"name": "mars careers",
"volume": 3840,
"estimated_value": 5660
},
{
"cpc": 1.13,
"name": "マースジャパンリミテッド",
"volume": 2700,
"estimated_value": 2870
},
{
"cpc": 1.81,
"name": "mars inc",
"volume": 5480,
"estimated_value": 2660
},
{
"cpc": 0.36,
"name": "mars chocolate",
"volume": 9680,
"estimated_value": 2450
}
],
"traffic_band": "developing",
"category_rank": 142,
"direct_visits": 226036,
"search_visits": 248088,
"small_website": false,
"snapshot_date": "2026-08-01T00:00:00+00:00",
"social_visits": 113707,
"top_countries": {
"BR": 0.079,
"GB": 0.048,
"IN": 0.059,
"MX": 0.053,
"US": 0.376
},
"website_title": "Wereldwijde merken voor dierenverzorging, voeding en snacks | Mars",
"brand_strength": "moderate",
"change_3mo_pct": -1.4,
"change_mom_pct": -2.8,
"referral_visits": 59266,
"traffic_sources": {
"mail": 0.046,
"paid": 0,
"direct": 0.328,
"search": 0.36,
"social": 0.165,
"referral": 0.086
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.5% (~3,404 visits). Top: chatgpt.com (78%), perplexity.ai (4%).",
"geo_concentration": "moderately_concentrated",
"referral_strength": "moderate",
"search_dependency": "moderate",
"consecutive_months": 1,
"engagement_quality": "low",
"brand_keyword_ratio": "4/5",
"website_description": "Ši privatumo politika taikoma visoms „Mars“ prekės ženklams , įskaitant „Mars“ veterinarijos sveikatos ir diagnostikos paslaugų prekės ženklus, išvardytus čia .MŪSŲ PRIVATUMO POLITIKAPaskutinis atnaujinimas: 2025 m. lapkritisAnkstesnes šio pranešimo versijas rasite žemiau.",
"country_rank_country": "US",
"digital_health_label": "good",
"digital_health_score": 58,
"social_traffic_level": "high",
"brand_strength_detail": "Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 4/5.",
"digital_health_detail": "Score 58: Engagement 39/100 (25%), Volume 75/100 (20%), Brand 66/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 5/100 (10%).",
"social_traffic_detail": "High social traffic at 17% of total visits (~113,707 visits).",
"engagement_quality_score": 39,
"geo_concentration_detail": "Moderately concentrated traffic: US (38%), BR (8%), IN (6%).",
"referral_strength_detail": "Moderate referral strength at 9% of traffic (~59,266 visits).",
"search_dependency_detail": "Moderate search dependency at 36% of total traffic.",
"engagement_quality_detail": "Low engagement (39/100) with 45% bounce rate, 2.4 pages per visit, and 72-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/d43e92de-b010-43c6-8107-48bb3efe52c4 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"mars.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.