NordstromTraffic snapshotJul 16, 2026

nordstrom.com received 46M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.6% (~273,485 visits). Top: chatgpt.com (80%), gemini.google.com (4%), perplexity.ai (3%), claude.ai (0%).

Extracted by Autobound

From the Signal API record

Signal: Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits: 45,715,262
Month over month: -8.3%
3-month change: +0.6%
Global rank: 735
Top country: US (94%)
Trend: Fluctuating

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The full record

From the Signal API record

Numbers

Country rank: 176
Category rank: 7
Change, 3 months: +0.6%
Change, month over month: -8.3%
Digital health score: 77

Details

Measured month: Jun 2026
Category: lifestyle/fashion_and_apparel
Mail visits: 2,925,777
Traffic band: Major
Direct visits: 12,800,273
Search visits: 19,063,264
Small website: No
Snapshot date: Jun 1, 2026
Social visits: 3,337,214
Brand strength: Moderate
Referral visits: 1,920,041
AI traffic level: Minimal
AI traffic detail: Minimal AI traffic at 0.6% (~273,485 visits). Top: chatgpt.com (80%), gemini.google.com (4%), perplexity.ai (3%), claude.ai (0%).
Geo concentration: Highly concentrated
Referral strength: Weak
Consecutive months: 1
Engagement quality: High
Brand keyword ratio: 4/5
Country rank country: US
Digital health label: Excellent
Brand strength detail: Moderate brand recognition with 28% direct traffic. Brand keyword ratio: 4/5.
Digital health detail: Score 77: Engagement 82/100 (25%), Volume 100/100 (20%), Brand 56/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 6/100 (10%).
Social traffic detail: Moderate social traffic at 7% of total visits (~3,337,214 visits).
Engagement quality score: 82

Extraction

Detected: Jul 16, 2026
signal_type: seo-traffic
signal_subtype: baseline

Use this data

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

linkedin_urlValue in the API
industriesValue in the API
employee_count_lowValue in the API
employee_count_highValue in the API
revenueValue in the API
descriptionValue in the API

Signal

signal_nameValue in the API
associationValue in the API

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Show the full JSONThe record on this page and the API request

GET /v1/signals/b44c472c-8514-4277-ba89-8b503de8422a returns this record as JSON. POST /v1/companies/enrich returns every signal for nordstrom.com.

{
  "signal_id": "b44c472c-8514-4277-ba89-8b503de8422a",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-07-16T04:48:19.63+00:00",
  "company": {
    "name": "Nordstrom",
    "domain": "nordstrom.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "nordstrom.com received 46M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-04-01": 45420417,
      "2026-05-01": 49856147,
      "2026-06-01": 45715262
    },
    "category": "lifestyle/fashion_and_apparel",
    "relevance": 28.2,
    "ai_traffic": {
      "total_visits": 273485,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 79.615
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 4.195
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 2.964
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.006
    },
    "engagement": {
      "bounce_rate": 0.407,
      "pages_per_visit": 5.705,
      "avg_visit_duration_seconds": 237
    },
    "global_rank": 735,
    "mail_visits": 2925777,
    "country_rank": 176,
    "top_keywords": [
      {
        "cpc": 0.79,
        "name": "nordstrom",
        "volume": 945280,
        "estimated_value": 1434320
      },
      {
        "cpc": 0.26,
        "name": "nordstrom rack",
        "volume": 793390,
        "estimated_value": 71820
      },
      {
        "cpc": 0.78,
        "name": "nordstorm",
        "volume": 31920,
        "estimated_value": 40430
      },
      {
        "cpc": 4.98,
        "name": "nordstrom credit card",
        "volume": 19720,
        "estimated_value": 20990
      },
      {
        "cpc": 0.79,
        "name": "nordstroms",
        "volume": 21000,
        "estimated_value": 20720
      }
    ],
    "traffic_band": "major",
    "category_rank": 7,
    "direct_visits": 12800273,
    "search_visits": 19063264,
    "small_website": false,
    "snapshot_date": "2026-06-01T00:00:00+00:00",
    "social_visits": 3337214,
    "top_countries": {
      "AU": 0.003,
      "CA": 0.011,
      "GB": 0.003,
      "KR": 0.002,
      "US": 0.944
    },
    "brand_strength": "moderate",
    "change_3mo_pct": 0.6,
    "change_mom_pct": -8.3,
    "referral_visits": 1920041,
    "traffic_sources": {
      "mail": 0.064,
      "paid": 0,
      "direct": 0.28,
      "search": 0.417,
      "social": 0.073,
      "referral": 0.042
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.6% (~273,485 visits). Top: chatgpt.com (80%), gemini.google.com (4%), perplexity.ai (3%), claude.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "4/5",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 77,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 28% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 77: Engagement 82/100 (25%), Volume 100/100 (20%), Brand 56/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 6/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 7% of total visits (~3,337,214 visits).",
    "engagement_quality_score": 82,
    "geo_concentration_detail": "Highly concentrated traffic: US (94%), CA (1%), GB (0%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~1,920,041 visits).",
    "search_dependency_detail": "Moderate search dependency at 42% of total traffic.",
    "engagement_quality_detail": "High engagement (82/100) with 41% bounce rate, 5.7 pages per visit, and 237-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/b44c472c-8514-4277-ba89-8b503de8422a \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"nordstrom.com","limit":20}'

Long text fields are shortened on this page.

Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.