nordstrom.com traffic surged 91% to 87M monthly visits.

{
  "signal_id": "95ec3b9c-869d-4d88-b9f1-be337d7b41b0",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficSurge",
  "detected_at": "2026-08-13T10:42:51.304+00:00",
  "company": {
    "name": "Nordstrom",
    "domain": "nordstrom.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "nordstrom.com traffic surged 91% to 87M monthly visits.",
    "traffic": {
      "2026-05-01": 49856147,
      "2026-06-01": 45715262,
      "2026-07-01": 87210176
    },
    "category": "lifestyle/fashion_and_apparel",
    "relevance": 85,
    "ai_traffic": {
      "top_prompts": [
        "What are the key features to compare when choosing a high-quality women's trench coat for all-season wear?",
        "How can I determine the correct shoe size and fit for wide feet when shopping for leather ankle boots online?",
        "Can you recommend strategies for building a versatile capsule wardrobe of business-casual outfits that transition from office to evening events?"
      ],
      "total_visits": 795371,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 96.809
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 1.939
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 1.006
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.009
    },
    "engagement": {
      "bounce_rate": 0.476,
      "pages_per_visit": 4.63,
      "avg_visit_duration_seconds": 234
    },
    "global_rank": 401,
    "mail_visits": 5843082,
    "country_rank": 108,
    "top_keywords": [
      {
        "cpc": 0.99,
        "name": "nordstrom",
        "volume": 1243720,
        "estimated_value": 1966480
      },
      {
        "cpc": 0.25,
        "name": "nordstrom rack",
        "volume": 819170,
        "estimated_value": 132520
      },
      {
        "cpc": 0.63,
        "name": "nordstrom anniversary sale",
        "volume": 76690,
        "estimated_value": 76750
      },
      {
        "cpc": 1,
        "name": "nordstorm",
        "volume": 49560,
        "estimated_value": 68930
      },
      {
        "cpc": 1,
        "name": "nordstroms",
        "volume": 37950,
        "estimated_value": 48190
      }
    ],
    "traffic_band": "major",
    "category_rank": 4,
    "direct_visits": 23110697,
    "search_visits": 33663128,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 4796560,
    "top_countries": {
      "AU": 0.003,
      "CA": 0.009,
      "GB": 0.003,
      "MX": 0.002,
      "US": 0.957
    },
    "brand_strength": "moderate",
    "change_3mo_pct": 74.9,
    "change_mom_pct": 90.8,
    "referral_visits": 3313987,
    "traffic_sources": {
      "mail": 0.067,
      "paid": 0,
      "direct": 0.265,
      "search": 0.386,
      "social": 0.055,
      "referral": 0.038
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.9% (~795,371 visits). Top: chatgpt.com (97%), gemini.google.com (2%), claude.ai (1%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "4/5",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 74,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 27% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 74: Engagement 74/100 (25%), Volume 100/100 (20%), Brand 53/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 9/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 6% of total visits (~4,796,560 visits).",
    "engagement_quality_score": 74,
    "geo_concentration_detail": "Highly concentrated traffic: US (96%), CA (1%), AU (0%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~3,313,987 visits).",
    "search_dependency_detail": "Moderate search dependency at 39% of total traffic.",
    "engagement_quality_detail": "High engagement (74/100) with 48% bounce rate, 4.6 pages per visit, and 234-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/95ec3b9c-869d-4d88-b9f1-be337d7b41b0 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"nordstrom.com","limit":20}'