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PhilipsIn development

Ubisoft announces partnership: This is how Assassin's Creed on TV is supposed to become even more realistic

What happened

Philips plans to launch the MLED981, a gaming TV with RGB Mini-LED technology and a refresh rate up to 165 Hz, in October 2026.

Source

Article excerpt

Philips Ambilight TV will be the official TV partner of Assassin's Creed in Europe. In a press release, the European tech group announced the collaboration, which is planned to last until the end of 2027. With sharper images, high frame rates, and better light representation in and around the screen, they aim to excite gamers and make game worlds "more vivid, cinematic, and immersive to experience." "Immersion is at the heart of the Assassin's Creed experience," says Martin Schelling, head of the Assassin's Creed brand. Philips' Ambilight technology is ideal for diving into game worlds. "When you climb a viewpoint and Ambilight projects the sunrise onto the surrounding walls, the entire room becomes part of the game," he explains. Here you will find a YouTube video that complements the article. You can view it with a click. I agree that external content may be displayed to me. This may transmit personal data to third-party platforms. More on this in our privacy policy. The Ambilight technology of Philips TVs refers to small lights on the back of the television that dynamically adapt to the color scheme of the respective image. This dynamically extends the image beyond the actual screen. With compatible smart lamps, the effect can be further extended into the room via the so-called AmbiScape. Certainly, this partnership is a clever marketing move by Ubisoft and Philips...

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Extracted from this sentence

The MLED981 will be released in October 2026.

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From the Signal API record
Event
In development

What this signalsWork in development often leads to new buying for tools, data and services.

Product
MLED981
Takes effect
Oct 1, 2026

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The full record

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Topics and mentions

Product tags

  • general technology
  • entertainment

Extraction

Confidence
90%
Detected
Aug 28, 2026
signal_type
news
signal_subtype
is_developing

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This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/0ddab36e-bd89-94b6-a52c-4f6d8a43eb22 returns this record as JSON. POST /v1/companies/enrich returns every signal for philips.com.

{
  "signal_id": "0ddab36e-bd89-94b6-a52c-4f6d8a43eb22",
  "signal_type": "news",
  "signal_subtype": "is_developing",
  "detected_at": "2026-08-28T12:00:00+00:00",
  "company": {
    "name": "Philips",
    "domain": "philips.com"
  },
  "data": {
    "url": "https://www.netzwelt.de/news/257917-ubisoft-verkuendet-partnerschaft-so-assassins-creed-fernseher-noch-realistischer.html",
    "title": "Ubisoft announces partnership: This is how Assassin's Creed on TV is supposed to become even more realistic - Netzwelt",
    "excerpt": "Philips Ambilight TV will be the official TV partner of Assassin's Creed in Europe. In a press release, the European tech group announced the collaboration, which is planned to last until the end of 2027. With sharper images, high frame rates, and better light representation in and around the screen, they aim to excite gamers and make game worlds \"more vivid, cinematic, and immersive to experience.\"\n\"Immersion is at the heart of the Assassin's Creed experience,\" says Martin Schelling, head of the Assassin's Creed brand. Philips' Ambilight technology is ideal for diving into game worlds. \"When you climb a viewpoint and Ambilight projects the sunrise onto the surrounding walls, the entire room becomes part of the game,\" he explains.\nHere you will find a YouTube video that complements the article. You can view it with a click. I agree that external content may be displayed to me. This may transmit personal data to third-party platforms. More on this in our privacy policy.\nThe Ambilight technology of Philips TVs refers to small lights on the back of the television that dynamically adapt to the color scheme of the respective image. This dynamically extends the image beyond the actual screen. With compatible smart lamps, the effect can be further extended into the room via the so-called AmbiScape.\nCertainly, this partnership is a clever marketing move by Ubisoft and Philips. Philips...",
    "product": "MLED981",
    "summary": "Philips plans to launch the MLED981, a gaming TV with RGB Mini-LED technology and a refresh rate up to 165 Hz, in October 2026.",
    "planning": true,
    "image_url": "https://img.netzwelt.de/dw1600_dh900_sw1600_sh900_sx0_sy0_sr16x9_nu2/picture/original/2026/08/philips-ubisoft-gemeinsame-sache-471956.jpeg",
    "confidence": 0.9,
    "product_data": {
      "name": "MLED981",
      "full_text": "The Philips MLED981",
      "fuzzy_match": false
    },
    "product_tags": [
      "general_technology",
      "entertainment"
    ],
    "published_at": "2026-08-28T12:00:00Z",
    "effective_date": "2026-10-01",
    "article_sentence": "The MLED981 will be released in October 2026."
  }
}

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