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PulteGroup10-K: Software implementation

SG&A includes increased spending on technology to support production and future growth.

What happened

SG&A expenses rose 19% in 2025, partly driven by investments in 'technology costs to support ongoing production volumes and investments for future growth.' This suggests active spending on technology platforms to manage operations and scale efficiently amidst market volatility.

Source

SEC EDGARFeb 4, 2026

Annual report (Form 10-K)

PulteGroup 10-K for FY2025

Filing excerpt

The gross dollar amount of our SG&A increased $252.7 million, or 19%, in 2025 compared with 2024.

sec.gov/Archives/edgar/data/822416/000082241626000007/phm-20251231.htmRead the full source

Other signals in this filing (11)

Extracted by Autobound

From the Signal API record
Signal
10-K: Software implementation

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2025
Fiscal year end
12/31
Filed
Feb 4, 2026

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The full record

From the Signal API record

Numbers

Dollar figure
$253M (Increase in gross dollar amount of SG&A)
Percent
19% (Increase in gross dollar amount of SG&A)

Details

CIK
822416
Accession number
0000822416-26-000007
Timeframe
Current year
Filing year
2026
Why it matters
Implementation partner opportunity
Signal category
Technology

Extraction

Confidence
Medium
Relevance
70%
Sentiment
Neutral
Detected
Feb 10, 2026
signal_type
sec-10k
signal_subtype
softwareImplementation

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This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/ce466c58-d9ea-4fa7-8374-b74c6da8354e returns this record as JSON. POST /v1/companies/enrich returns every signal for pultegroup.com.

{
  "signal_id": "ce466c58-d9ea-4fa7-8374-b74c6da8354e",
  "signal_type": "sec-10k",
  "signal_subtype": "softwareImplementation",
  "detected_at": "2026-02-10T07:50:58.284+00:00",
  "company": {
    "name": "PulteGroup",
    "domain": "pultegroup.com"
  },
  "data": {
    "detail": "SG&A expenses rose 19% in 2025, partly driven by investments in 'technology costs to support ongoing production volumes and investments for future growth.' This suggests active spending on technology platforms to manage operations and scale efficiently amidst market volatility.",
    "metrics": {
      "pct": 0.19,
      "timeframe": "current_year",
      "pct_context": "Increase in gross dollar amount of SG&A",
      "dollar_context": "Increase in gross dollar amount of SG&A",
      "dollar_millions": 252.7
    },
    "summary": "SG&A includes increased spending on technology to support production and future growth.",
    "excerpts": "The gross dollar amount of our SG&A increased $252.7 million, or 19%, in 2025 compared with 2024.",
    "relevance": 0.7,
    "sentiment": "neutral",
    "confidence": "medium",
    "source_url": "https://www.sec.gov/Archives/edgar/data/822416/000082241626000007/phm-20251231.htm",
    "filing_date": "2026-02-04",
    "filing_year": 2026,
    "fiscal_year_end": "12/31",
    "sales_relevance": "Implementation partner opportunity",
    "signal_category": "technology"
  }
}

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