r/B2BSaaS
Do we really need another sales outbound tool?
- upvotes
- 1
- comments
- 7
Post
Probably not. There are already hundreds of tools that promise to “10x your outreach” while giving you 47 features you’ll never use and a pricing page that looks like a mortgage application. So… I’m building another one. 😅 I’ve been working on a cold outreach/sequencing platform, but I’m taking a slightly different approach:Stop selling people the entire platform. I want the core to be modular. Email sequencing? Plug it in. Calling? Plug it in. SMS/WhatsApp? Plug it in. CRM integrations? Plug them in. Whatever you actually need → enable it. Whatever you don’t → don’t pay for it. The idea is basically:A sales automation platform that behaves more like LEGO than a Swiss Army knife. I’m still early in development, so I’m genuinely curious:Is “pay only for the features you actually use” something sales teams would care about, or is pricing not really the problem with outbound tools? And if you use tools like Apollo, Instantly, Smartlead, Outreach, Salesloft, etc. - what’s the one thing that makes you think:“Why the hell is this so complicated?”
Extracted from these lines
[comment u/Visible_Speed8843] The harder test is what happens when modules meet: if a prospect replies to email, does calling stop? If a rep marks them out of scope in the CRM, does SMS inherit that decision?
[comment u/Visible_Speed8843] A cheaper add-on can become expensive when reps reconcile separate histories.