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StarbucksLaunch

Halloween is coming to Starbucks. See the new treats, merch

What happened

Starbucks is launching a new Halloween-themed beverage, the Black Cat Frappuccino, which will be available for a limited time starting October 22.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Halloween may be more than a month away, but Starbucks is ready for the spooky season. On Sept. 14 in a news release and its social media pages, Starbucks announced the debut of a Black Cat Frappuccino, a Venti Black Night Cookie and new merch. The seasonal treats hit Starbucks' menu next month for a limited time. The Frappuccino and cookie join Starbucks' fall menu items, including the beloved Pumpkin Spice Latte and new Iced Pumpkin Cream Shaken Espresso, Pumpkin Spice Chai and Iced Pumpkin Cream Matcha. The Pumpkin Cream Cold Brew, Iced Pumpkin Cream Chai and Pumpkin Spice Frappuccino also returned this year. Here's what to know about Starbucks Halloween-inspired menu items and merch collection. The Black Cat Frappuccino is a chocolate cake-flavored creme-based Frappuccino with whipped cream and a chocolate shaped like cat ears. The Venti Black Night Cookie is a large black cocoa cookie with caramel fudge pieces and chunks of caramelized white chocolate. The Halloween treats are available at Starbucks locations starting Oct. 22, according to a news release. Starbucks is also releasing four Halloween merchandise items: The merchandise items will be available starting Sept. 15, while supplies last. Greta Cross is a national trending reporter at USA TODAY. Story idea? Email her at g***@usatoday.com.

usatoday.com/story/money/food/2026/09/14/starbucks-black-cat-frappucc...Read the full source

Extracted by Autobound

From the Signal API record
Event
Launch

What this signalsA launch often needs new go-to-market and support spend.

Product
Black Cat Frappuccino
Takes effect
Oct 22, 2026

The full record

From the Signal API record

Topics and mentions

Product tags

  • entertainment

Extraction

Confidence
90%
Detected
Sep 14, 2026
signal_type
news
signal_subtype
launches

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/db34c2b7-1669-14b4-17b1-6a3a40a68987 returns this record as JSON. POST /v1/companies/enrich returns every signal for starbucks.com.

{
  "signal_id": "db34c2b7-1669-14b4-17b1-6a3a40a68987",
  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-09-14T19:18:00+00:00",
  "company": {
    "name": "Starbucks",
    "domain": "starbucks.com"
  },
  "data": {
    "url": "https://www.usatoday.com/story/money/food/2026/09/14/starbucks-black-cat-frappuccino-cookie-halloween-merch/91762238007/",
    "title": "Halloween is coming to Starbucks. See the new treats, merch - USA Today",
    "excerpt": "Halloween may be more than a month away, but Starbucks is ready for the spooky season. On Sept. 14 in a news release and its social media pages , Starbucks announced the debut of a Black Cat Frappuccino, a Venti Black Night Cookie and new merch. The seasonal treats hit Starbucks' menu next month for a limited time. The Frappuccino and cookie join Starbucks' fall menu items , including the beloved Pumpkin Spice Latte and new Iced Pumpkin Cream Shaken Espresso, Pumpkin Spice Chai and Iced Pumpkin Cream Matcha. The Pumpkin Cream Cold Brew, Iced Pumpkin Cream Chai and Pumpkin Spice Frappuccino also returned this year. Here's what to know about Starbucks Halloween-inspired menu items and merch collection. The Black Cat Frappuccino is a chocolate cake-flavored creme-based Frappuccino with whipped cream and a chocolate shaped like cat ears. The Venti Black Night Cookie is a large black cocoa cookie with caramel fudge pieces and chunks of caramelized white chocolate. The Halloween treats are available at Starbucks locations starting Oct. 22, according to a news release. Starbucks is also releasing four Halloween merchandise items: The merchandise items will be available starting Sept. 15, while supplies last. Greta Cross is a national trending reporter at USA TODAY. Story idea? Email her at g***@usatoday.com .",
    "product": "Black Cat Frappuccino",
    "summary": "Starbucks is launching a new Halloween-themed beverage, the Black Cat Frappuccino, which will be available for a limited time starting October 22.",
    "planning": true,
    "image_url": "https://www.usatoday.com/gcdn/authoring/authoring-images/2026/09/14/USAT/91762253007-fy-26-sbx-js-black-cat-frappuccino-blended-beverage-blackout-cookie-r-1-logoscaled.jpg?crop=2559,1440,x0,y0&width=2559&height=1440&format=pjpg&auto=webp",
    "confidence": 0.9,
    "product_data": {
      "name": "Black Cat Frappuccino",
      "full_text": "a Black Cat Frappuccino",
      "fuzzy_match": false
    },
    "product_tags": [
      "entertainment"
    ],
    "published_at": "2026-09-14T19:18:00Z",
    "effective_date": "2026-10-22",
    "article_sentence": "The Black Cat Frappuccino is a chocolate cake-flavored creme-based Frappuccino with whipped cream and a chocolate shaped like cat ears."
  }
}

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