Colgate-Palmolive explicitly states its success depends on its ability to leverage AI, data analytics, and digital technologies for commercial insights and omni-channel demand generation.
Filing excerpt
Our success is and will likely increasingly be dependent on our ability to excel at omni-channel demand generation, effectively leverage AI, data analytics and other existing and emerging digital technologies to gain new commercial insights and develop relevant products, marketing and advertising to reach customers and consumers.
What this signalsFilings often name leadership changes, deals and spending plans.
Technologies
sec-10kplatformStrategyGet every 10-K signal for Colgate-Palmolive and the companies you sell to, in the tools you already use.
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Colgate-Palmolive this week?”
The Signal API returns 10-K signals for any list of companies as JSON, for your CRM, warehouse or app.
Sign up and spend your free credits on the companies you sell to.
This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/57d68c4f-391e-4db2-9b9b-416ddc5e3425 returns this record as JSON. POST /v1/companies/enrich returns every signal for colgatepalmolive.com.
{
"signal_id": "57d68c4f-391e-4db2-9b9b-416ddc5e3425",
"signal_type": "sec-10k",
"signal_subtype": "platformStrategy",
"detected_at": "2026-02-24T09:21:09.631+00:00",
"company": {
"name": "Colgate-Palmolive",
"domain": "colgatepalmolive.com"
},
"data": {
"detail": "Colgate-Palmolive explicitly states its success depends on its ability to leverage AI, data analytics, and digital technologies for commercial insights and omni-channel demand generation. This indicates active investment and evaluation of platforms that can enhance marketing, sales, and consumer engagement in a competitive digital landscape.",
"metrics": {
"timeframe": "current_year"
},
"summary": "Company success is increasingly dependent on leveraging AI, data analytics, and omni-channel tech",
"excerpts": "Our success is and will likely increasingly be dependent on our ability to excel at omni-channel demand generation, effectively leverage AI, data analytics and other existing and emerging digital technologies to gain new commercial insights and develop relevant products, marketing and advertising to reach customers and consumers.",
"relevance": 0.8,
"sentiment": "neutral",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/21665/000002166526000006/cl-20251231.htm",
"filing_date": "2026-02-23",
"filing_year": 2026,
"fiscal_year_end": "12/31",
"sales_relevance": "Platform tools needed",
"signal_category": "strategic",
"technologies_mentioned": [
"AI",
"data analytics",
"digital technologies",
"omni-channel",
"machine learning",
"generative AI"
]
}
}
curl https://signals.autobound.ai/v1/signals/57d68c4f-391e-4db2-9b9b-416ddc5e3425 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"colgatepalmolive.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.