@Hasbro Teams Up with Fan-Favorite Art Brand Butts on Things
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Hasbro and Butts on Things, a Fan-Driven Art Brand, Announce Collaboration with All – New Collectibles Launching in 2027 Today, Hasbro, a leading games, IP and toy company, announced a new licensing deal with Butts on Things, the irreverent art brand known for giving everyday objects personality and humor. The collaboration will bring a collection of cheeky, personality-packed collectibles to life, with new products and blind packs slated to debut in 2027. "There's no better stage to reveal a collaboration this fun than San Diego Comic-Con," said Billy Lagor, President Toys and Board Games at Hasbro. " Butts on Things has earned a devoted fanbase with its humor and creativity, and we're excited to turn that spirit into collectibles that spark laughs and brighten everyday spaces." "Seeing my Friday doodles and sketches transformed into collectibles by a company with Hasbro's creativity, quality, and legacy is incredibly exciting. I can't wait for our community, and a whole new generation of fans, to see these creations come to life as we celebrate our 10th anniversary," said Brian Cook, creator of Butts on Things. # # # About Hasbro Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With 165 years of expertise, Hasbro delivers groundbreaking play experiences and reaches more than 1 billion fans annually...
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