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MarsRevenue

Five Generations Later, Mars Continues to Build for Tomorrow

What happened

Mars, Incorporated, combined with its recent acquisition Kellanova, reported over $65 billion in net sales for 2025.

Source

Article excerpt

MCLEAN, Va., Aug. 11, 2026 /PRNewswire/ -- Mars is celebrating 115 years since Frank C. Mars began selling buttercream candies from his home kitchen in Tacoma, Washington. Five generations later, Mars remains a family-owned business built on the belief that the world we want tomorrow starts with how we do business today. What began as a one-man operation in a small home kitchen has now evolved into a global business of approximately 170,000 Associates across more than 3,600 sites. That first Mars family candy recipe paved the way for today's diverse portfolio of more than 130 brands spanning pet food, veterinary care, science & diagnostics, snacking and food & nutrition. Across every part of the business, Mars remains committed to creating quality products and services that improve the lives of people and pets around the world. "Our 115-year history reflects the enduring power of our values and the long-term perspective that comes with being family-owned," said Poul Weihrauch, CEO of Mars, Incorporated. "For generations, Mars has grown by evolving with the needs of people and pets while staying true to the principles that define who we are. As we look ahead, we remain focused on helping to create a better world for people, pets and the planet." In the 1940s, Forrest Mars, Sr. wrote a letter stating the objective of the company was to create a mutuality of benefits for a...

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Extracted from this sentence

Based on combined Mars and Kellanova 2025 net sales, we are now a $65bn+ family-owned business, with a diverse portfolio of quality snacking and food products that delight millions of people every day, and leading pet care products and veterinary services that support pets all around the world.

Extracted by Autobound

From the Signal API record
Event
Revenue

What this signalsRevenue results often set the next budget cycle.

Amount named
$65B
Location
McLean, Virginia, United States

Companies

  • KellanovaRelated companykellanova.com

More revenue signals at other companies

The full record

From the Signal API record

Numbers

Amount named in the story
$65B

Extraction

Confidence
90%
Detected
Aug 11, 2026
signal_type
news
signal_subtype
has_revenue

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/fcf2556d-4332-40fa-94e4-6b451281510c returns this record as JSON. POST /v1/companies/enrich returns every signal for mars.com.

{
  "signal_id": "fcf2556d-4332-40fa-94e4-6b451281510c",
  "signal_type": "news",
  "signal_subtype": "has_revenue",
  "detected_at": "2026-08-11T12:00:00+00:00",
  "company": {
    "name": "Mars",
    "domain": "mars.com"
  },
  "data": {
    "url": "https://www.prnewswire.com/news-releases/five-generations-later-mars-continues-to-build-for-tomorrow-302847559.html",
    "title": "Five Generations Later, Mars Continues to Build for Tomorrow",
    "excerpt": "MCLEAN, Va. , Aug. 11, 2026 /PRNewswire/ -- Mars is celebrating 115 years since Frank C. Mars began selling buttercream candies from his home kitchen in Tacoma, Washington. Five generations later, Mars remains a family-owned business built on the belief that the world we want tomorrow starts with how we do business today. What began as a one-man operation in a small home kitchen has now evolved into a global business of approximately 170,000 Associates across more than 3,600 sites. That first Mars family candy recipe paved the way for today's diverse portfolio of more than 130 brands spanning pet food, veterinary care, science & diagnostics, snacking and food & nutrition. Across every part of the business, Mars remains committed to creating quality products and services that improve the lives of people and pets around the world. \"Our 115-year history reflects the enduring power of our values and the long-term perspective that comes with being family-owned,\" said Poul Weihrauch, CEO of Mars, Incorporated. \"For generations, Mars has grown by evolving with the needs of people and pets while staying true to the principles that define who we are. As we look ahead, we remain focused on helping to create a better world for people, pets and the planet.\" In the 1940s, Forrest Mars, Sr. wrote a letter stating the objective of the company was to create a mutuality of benefits for a range...",
    "summary": "Mars, Incorporated, combined with its recent acquisition Kellanova, reported over $65 billion in net sales for 2025.",
    "location": "McLean, Virginia, USA",
    "planning": false,
    "image_url": "https://mmx.prnewswire.com/media/MS1118518/Mars-Wordmark-RGB-Blue-Logo-Logo.jpg?id=OA2852613&p=facebook",
    "confidence": 0.9,
    "published_at": "2026-08-11T12:00:00Z",
    "location_data": [
      {
        "city": "McLean",
        "state": "Virginia",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "Based on combined Mars and Kellanova 2025 net sales, we are now a $65bn+ family-owned business, with a diverse portfolio of quality snacking and food products that delight millions of people every day, and leading pet care products and veterinary services that support pets all around the world.",
    "amount_normalized": 65000000000,
    "related_company_name": "Kellanova",
    "related_company_domain": "kellanova.com"
  }
}

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