The company directly identifies its main competitors, indicating a highly competitive landscape for sales and marketing intelligence platforms.
Filing excerpt
These potential competitors include LinkedIn Sales Navigator, D&B Hoovers, and TechTarget, as well as prominent large-language-model (LLM) providers and generative AI companies who may incorporate business contact information and intelligence into their platforms.
What this signalsFilings often name leadership changes, deals and spending plans.
Technologies
Competitors
sec-10kcompetitorNamedGet every 10-K signal for ZoomInfo and the companies you sell to, in the tools you already use.
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This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/538efd2b-d941-4336-a794-d7c6ef772722 returns this record as JSON. POST /v1/companies/enrich returns every signal for zoominfo.com.
{
"signal_id": "538efd2b-d941-4336-a794-d7c6ef772722",
"signal_type": "sec-10k",
"signal_subtype": "competitorNamed",
"detected_at": "2026-02-17T06:42:36.023+00:00",
"company": {
"name": "ZoomInfo",
"domain": "zoominfo.com"
},
"data": {
"detail": "The company directly identifies its main competitors, indicating a highly competitive landscape for sales and marketing intelligence platforms. This pressure creates opportunities for vendors who can offer a distinct advantage in data accuracy, platform integration, or demonstrable ROI.",
"summary": "ZoomInfo explicitly names LinkedIn Sales Navigator, D&B Hoovers, and TechTarget as key competitors.",
"excerpts": "These potential competitors include LinkedIn Sales Navigator, D&B Hoovers, and TechTarget, as well as prominent large-language-model (LLM) providers and generative AI companies who may incorporate business contact information and intelligence into their platforms.",
"relevance": 0.95,
"sentiment": "negative",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/1794515/000179451526000012/zi-20251231.htm",
"filing_date": "2026-02-12",
"filing_year": 2026,
"fiscal_year_end": "12/31",
"sales_relevance": "Competitive intelligence",
"signal_category": "market",
"competitors_mentioned": [
"LinkedIn Sales Navigator",
"D&B Hoovers",
"TechTarget"
],
"technologies_mentioned": [
"AI",
"LLM",
"generative AI"
]
}
}
curl https://signals.autobound.ai/v1/signals/538efd2b-d941-4336-a794-d7c6ef772722 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"zoominfo.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.