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Under Armour news in 2026: 27 dated events

The latest Under Armour event on this page is dated Sep 26, 2026. sgbonline.com reported: Under Armour Partners with Headgear Maker Syzmik Sports.

Public (UAA)Retail Apparel and Fashion5,001 to 10,000 employeesunderarmour.comLinkedIn

Dated events
30
Last 90 days
9
Latest
Sep 26, 2026

News · latest 10

Latest Under Armour news

  1. Partnership
    Under Armour Partners with Headgear Maker Syzmik SportsUnder Armour has formed a licensing partnership with Syzmik Sports to manufacture and distribute Under Armour-branded soft-shell protective headgear for flag football and 7v7 football.
  2. Customer loss
    Stephen Curry says his Li-Ning signature shoe will debut early next yearUnder Armour's 13-year partnership with NBA superstar Stephen Curry has ended.
  3. Launch
    Under Armour unveils new apparel, footwear line with local artist Devin AllenUnder Armour has launched a new apparel and footwear collection called 'Proving Ground' in collaboration with artist Devin Allen and apparel brand UNLESS Collective.
  4. New customer
    Cinncinati Bengals receiver Tee Higgins partners with Under ArmourUnder Armour has signed Cincinnati Bengals wide receiver Tee Higgins as its newest athlete.
  5. Launch
    Under Armour launches new brand platform in AsiaUnder Armour has launched a new brand platform in Asia titled "Commit", which celebrates the dedication of athletes and focuses on the journey of personal growth and perseverance rather than just the outcome.
  6. Revenue
    Under Armour Cuts Sales View on Softer Demand Around the WorldUnder Armour has revised its annual sales forecast, now expecting a mid-single digit percentage decline due to softening demand in North America, Asia-Pacific, and Europe and the Middle East.
  7. Earnings
    Will people pay more for Under Armour?Under Armour reported a net income of $1 million for its first quarter, a result that was positively impacted by tariff refunds.
  8. Partnership
  9. Partnership
    Under Armour gets heated with François ArnaudUnder Armour has partnered with actor François Arnaud, who will serve as the brand's latest ambassador and star in a new campaign called “Heated Rivalry”.
  10. Customer loss
    New Mexico State unveils new Adidas uniforms for 2026Under Armour is no longer the official outfitter for New Mexico State University's athletic department, which has switched to Adidas.

Showing 10 of 30 dated events. The Signal API returns all of them.

Get them with one API call

Signal API · MCP

Track Under Armour with the Signal API

One POST /v1/companies/enrich call with underarmour.com returns Under Armour news signals (news), each with its source. Or ask Claude through MCP.

2 credits per signal returned; zero-result calls are free. Endpoint reference

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"underarmour.com","signal_types":["news"],"limit":20}'

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Questions about Under Armour news

What is the latest news on Under Armour?
The newest event on this page is dated Sep 26, 2026. sgbonline.com reported: Under Armour Partners with Headgear Maker Syzmik Sports. This page lists 30 dated events for Under Armour, each with a source link.
What is going on with Under Armour?
The 10 latest events on this page cover partnership (3), customer loss (2), launch (2), new customer (1), revenue (1) and earnings (1). The newest: Sep 26, 2026: Under Armour Partners with Headgear Maker Syzmik Sports (sgbonline.com).

Source. News articles about the company, one source link per event.

Method. Stories about the same event within 14 days merge into one row. Noise (lists, stock tips, recaps) is removed.

Data as of .

How this data is built →Get it from the Signal API →